Forming A Rock-Star Team & Company Culture
“I just can’t seem to find any good people!” – I’m sure this is a pain point you’ve heard before from business owners, or perhaps felt yourself. The truth of the matter is, there is plenty of rockstar talent out there – but does your business have the company culture to attract them? In […]
How to Create a Perfect Youtube Thumbnail
You have heard us say it once, and you will continue to hear from us over and over… For the foreseeable future: VIDEO IS A NON-NEGOTIABLE. The most well-known platform to showcase video is Youtube with more than 2 billion logged-in monthly users. So then the question becomes how, […]
3 Valuable Resources You Need to Become a Skill Collector
Personal development is an investment in your team’s growth/success. It’s a known FACT. That’s why our team devotes a minimum of two hours a week to training. This enables us to stay at the forefront of evolving trends and fine-tune our processes so we can get the best results for our […]
The Customer Courtship
How do I get more clients/customers? That’s the question every business owner aims to answer. Even though acquiring new customers is an essential aspect of growing any company – what good is it to spend all the money and effort if all you’re getting is one and done clientele? Think of the money that […]
The Follow-up Problem
I have a question for you.
What do you think is the most common marketing problem for Martial Arts Schools?
No, it’s not generating leads. It’s also not the marketing budget. Let me tell you what it is… The lack of follow-up.
This problem causes you to spend immense amounts of money on marketing…And still end up missing the expected returns!
Now, the marketing budget goes to several places… But the leads still keep slipping through!
So what’s the problem? Follow-up.
How the Olympics Lost $13B & That Number Affects Your Business
Since 2016, the Olympics has seen a 45% drop in traffic which ultimately resulted in this year’s losses totaling $13 billion (ouch! That’s a big number). Keep in mind, the hosting city usually does not make a profit from doing so. This huge loss is especially troublesome when you take into account the recent turmoil […]
Get to Know Your Ideal Customer with these 5 questions
Before initiating any marketing campaign, there is an important preliminary step that is often forgotten: Market Research. Market Research can help you
While you don’t have to be a data analyst or statistical mastermind, it is incredibly important to fundamentally understand your AVATAR.
Learn the 5 things you MUST understand about your avatar before creating a marketing strategy that will generate the best return on investment.
Keep Customers Coming Back: Relationship Marketing
New customers won’t help your business scale. Sure, they will buy from you and help you meet revenue targets at one point. But if it’s a one-time purchase or partnership, they won’t really contribute much to the growth of your business. It’s why you shouldn’t exhaust all your efforts in getting new clients. Instead, while […]
10 More Essential Digital Marketing Terms
Just like martial arts, digital marketing has many terms that are unfamiliar to people who do not engage in it. Last year, we published a blog with 20 essential marketing terms. Now, we want to add to the list and keep you informed! 1) Pixel- A few lines of code from either Facebook or Google […]
The 3 Questions to Ask Yourself before Creating a Marketing Plan
If you want to maximize your marketing results, you need to have a plan. A well-thought-out marketing plan can put you in a place of sustainable growth. But to design that plan, you need to get clarity. You need to iron out all the key details around your business. And the following three questions will […]
