Webinar Replay: Best Practices for Lead Response Management

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Synopsis:

  • 💡 This webinar discusses the importance of lead response management and reaching out to leads for maximum effectiveness.
  • 📝 Refer to a study published in the Harvard Business Review. The study reveals that a significant percentage of leads never received a phone call. 
  • 🔄 There is a balance between persistence and avoiding being overly aggressive in follow-up efforts. There are best days and times for making lead follow-up calls across industries.
  • 💡 The industry doesn’t have a lead problem but rather a lead conversion problem, which can be addressed through consistency and utilizing appropriate technology.

Actionable Steps:

  • 💻 Take advantage of our concierge agent program for five-minute follow-ups with leads.
  • 📞 Implement a “trifecta” approach (phone call, text message, and email).
  • 📉 Make data-driven decisions rather than emotional ones.
  • 📈 Have an industry-standard website and CRM, as well as automated text messages. 
  • 💡 Call leads within five minutes, leave voicemails if they don’t pick up, and send automated text messages.

What Is A Lead Acceleration Session?

  • It is a complementary conversation: There is absolutely no charge.
  • You speak directly with our Team: Explain your current marketing situation, what’s working and where you feel there is room for improvement.
  • We discuss your vision for the business: You can’t get to where you want to go without taking an inventory of where you are. We discuss your situation.
  • We go into depth about your vision for the business: For most of us, this is the most fun part of the discussion. We can see it so clearly. We just often don’t know exactly how to get there.
  • We have a conversation about your obstacles on the way to accomplishing your goals: Until we have clarity on our obstacles, we can’t put together a game plan to overcome them. We have an honest discussion of what in your way.
  • Then and only then – if it fits – we may discuss potential next steps: This is not for everyone, but if you want, we have a conversation about what else we could do to move you to owning an Academy that has a flood of qualified leads and new students. 

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