Webinar Replay: 5 Ways to Improve Online Lead Quality

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Synopsis:

📝 This webinar is about 5 ways to improve online lead quality. Cris differentiates between interest-based marketing (Facebook, Instagram, TikTok) and intent-based marketing (Google).
📝 Cris explains the stages of the customer journey that customers go through when wanting to purchase something. These are awareness, consideration, purchase, onboarding, retention, and advocacy.
📝 We want to help with the frustration of spending money on ads but not getting quality leads or leads that don’t respond.
📝 This webinar highlights the importance of nurturing leads through email sequences to stay top of mind.

Actionable Steps:

📝 Always grow your contact list and capture the leads name, email, and phone number.
💯 Different offers (free or paid) have different systems and processes, but it’s important to choose the one that works best for your specific situation.
💪 Provide value through video content and informative materials to attract higher-quality leads.
📍 Switch from radius targeting to zip code targeting to allow for more specific and affluent area targeting.
🎥 Utilize video content to build stronger connections with prospects and provide valuable information.

It is a complementary conversation: There is absolutely no charge.
You speak directly with our Team: Explain your current marketing situation, what’s working and where you feel there is room for improvement.
We discuss your vision for the business: You can’t get to where you want to go without taking an inventory of where you are. We discuss your situation.
We go into depth about your vision for the business: For most of us, this is the most fun part of the discussion. We can see it so clearly. We just often don’t know exactly how to get there.
We have a conversation about your obstacles on the way to accomplishing your goals: Until we have clarity on our obstacles, we can’t put together a game plan to overcome them. We have an honest discussion of what in your way.
Then and only then – if it fits – we may discuss potential next steps: This is not for everyone, but if you want, we have a conversation about what else we could do to move you to owning an Academy that has a flood of qualified leads and new students.