Webinar Replay: 2023 Marketing Plan Workshop

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FREE 1:1 LEAD Acceleration Session.

Synopsis:

  • 💡 This workshop is focused on your 2023 marketing plan. Covering topics such as setting goals, marketing strategies, and new trends for 2023.
  • 🚀 Marketing trends for 2023 include the influence of Generation Z, AI-based content automation, and personalization.
  • 📌 Organic social media engagement is important, especially on platforms like Facebook, Instagram, Twitter, LinkedIn, YouTube, and TikTok.
  • 📌 Consistent activity on social media (at least three times a week) is recommended.
  • 📊 Monitor cost per lead, total spend, and projected ROI to measure marketing performance.

Actionable Steps:

  • 📈 Optimize results by tracking data and boosting the budget during low enrollment periods.
  • 📌 Focus on revenue-generating activities and planning in advance.
  • 📝 Identify the top three action steps. Such as improving organic social media, Google reviews, and automation.
  • 🤖 Use AI tools to assist in writing social media posts and emails. However, this is not recommended for SEO or long-form content.
  • ❤️ Make sure to personalize to win the hearts of customers, especially Gen Z. Consider utilizing tools like Nifty for personalization.

What Is A Lead Acceleration Session?

  • It is a complementary conversation: There is absolutely no charge.
  • You speak directly with our Team: Explain your current marketing situation, what’s working and where you feel there is room for improvement.
  • We discuss your vision for the business: You can’t get to where you want to go without taking an inventory of where you are. We discuss your situation.
  • We go into depth about your vision for the business: For most of us, this is the most fun part of the discussion. We can see it so clearly. We just often don’t know exactly how to get there.
  • We have a conversation about your obstacles on the way to accomplishing your goals: Until we have clarity on our obstacles, we can’t put together a game plan to overcome them. We have an honest discussion of what in your way.
  • Then and only then – if it fits – we may discuss potential next steps: This is not for everyone, but if you want, we have a conversation about what else we could do to move you to owning an Academy that has a flood of qualified leads and new students. 

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